Web copy for Samsung


The client: Global marketing communications agency, Wunderman Thompson, on behalf of Samsung

The niche: Tech, B2C, Web Copy, Landing Page, App Copy, Banners, Online Copy

The brief: To create copy for Samsung's monthly Try It, Do It challenge.  The challenge theme was Capture Your Colour and entrants were asked to photograph their favourite colour to be in with a chance to win.

The copy needed to work for both Samsung Members and non-members.  Copy needed to be created for:
  • Banners
  • Push notifications
  • A landing page
  • Social media post and story
  • Email copy 
The result: On-brand copy was created for Samsung's online and social presence for Samsung's May Try It, Do It competition. 


A colourful competition needed a vibrant CTA - "Share your colour" works perfectly!

Discover more here.